Sonia Rykiel is a french fashion designer. At 17 she worked at a fashion store, she was responsible for the windowshop displays. In 1953 she married Sam Rykiel, owner of a luxury boutique.
In
1962 she was unable to find soft sweaters to wear during her pregnancy,
so she
designed her own
sweaters. Later she created her first maternity dresses and a small
sweater, called the Poor Boy Sweater. She started selling
it under her husband's label. This sweater was also the cover of Elle in
1967, she became famous.
Her color palette usually consist of beige,
grey, dark blue, and charcoal.In 2009 Rykiel and H&M introduced a
collection together. In 2014, Julie de Libran became the art director of
the brand. (Libran was the studio director of womenswear at Louis
Vuitton befor.)
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